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Guides 12 September 2026 7 min read

Send affiliate links from a Reel

Use the AutoDM App to attach product cards and affiliate links to a comment keyword so viewers get the shop link in a DM.

Affiliate comments are repetitive: LINK, SHOP, the product name. The useful reply is the same card every time. AutoDM sends that card when the keyword is commented, using the link you already use for the program.

Pick the keyword the caption promises

If the Reel says “comment LINK and I’ll send the products,” the trigger is LINK. Match the word in the caption exactly, including a shorter custom word if that is what you say on camera. Mismatched spelling is the usual reason a DM never fires.

A product card can carry the title, image, and the affiliate URL. Up to 10 cards fit in one DM on Creator and Business; Business Pro can go higher. Cards work for Amazon, Agoda booking links, and other programs you already promote.

Paste the same affiliate URL you would send by hand. AutoDM does not replace the affiliate program. It delivers the link you configured.

One Reel, more than one program

Smart Keyword Triggers keep programs apart. LINK can send the Amazon cards and BOOK the Agoda link, both on one Reel. Viewers who comment the wrong word still get the message that matches their word, not a mixed list.

Check that it sent

After you enable the Reel, comment from another account with the keyword, or watch the first real comment. You should see the public reply if you turned that on, then the DM with the cards. Analytics record link clicks so you can tell which keyword earned the visit.

Turn the automation off when a code expires or a product goes out of stock. A live keyword keeps sending the last link you saved.

Try this in the AutoDM App

Free for creators. Connect Instagram and send the DM through the official Instagram API.